Gemini—especially when teams lean on its multimodal tricks—likes living beside text: summarize the earnings call, draft six headline variants, attach conceptual stills that glue slides together. Veo 3 cares about time—camera acceleration, parallax, ambient motion that sells emotion beyond a poster.
Fight the urge to “just animate” the still. Motion introduces physics surprises—hair, cloth, reflections—that still generators never promised you.

Workflow hint
Generate still boards first when stakeholders cannot agree on framing—cheap disagreements. Graduate winning frames into Veo-style prompts that describe movement relative to camera, not just subject.
Keep grain profiles aligned so editors are not fighting mismatched noise floors between JPEG heroes and ProRes clips.