Veo 3 fits campaigns chasing cinematic continuity—establishing shots that breathe, gentle dollies, dialogue beats where lips mostly behave if you do not tempt fate. Seedance 2 skews toward rhythmic repetition—hooks meant to survive looping apps where viewers half-watch.
Comparison trap: do not judge Seedance solely on narrative storytelling tests or Veo solely on nightclub clips. Give each model prompts aligned with how it was marketed—not how Twitter rumors describe it.

Reach for Veo when…
Brand films need gentle realism and Google-centric pipelines simplify approvals.
You pair clips with Workspace artifacts—storyboards living beside Gmail threads.
Reach for Seedance when…
Paid social needs punchy loops where rhythm—not realism—carries retention.
Editors layer heavy LUTs anyway, hiding mild artifacting.